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    Denim Shirt for Women
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    Denim Shirt for Women Women's Clothing
    Rating:
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    2  Reviews
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    Special Price £60.83 £76.23
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    SKU:30876

    Brand: Votisy Limited

    Sleeve Length: Long Sleeves

    Type: Bomber

    Collar: Stand Collar

    Fabric: Cotton

    Gender: Women

    Cash on Delivery: Yes

    Free Delivery: Yes

    8 Days Replacement: Yes

    6 Months Warranty: Yes

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    Denim Shirt for Men
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    Denim Shirt for Men Men's Clothing
    Rating:
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    2  Reviews
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    Special Price £37.73 £53.13
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    SKU:608069

    Brand: Votisy Limited

    Sleeve Length: Long Sleeves

    Type: Bomber

    Collar: Stand Collar

    Fabric: Cotton

    Gender: Men

    Cash on Delivery: Yes

    Free Delivery: Yes

    8 Days Replacement: Yes

    6 Months Warranty: Yes

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    Men Polo
    Men Polo
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    Men Polo Men's Clothing
    Rating:
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    1  Review
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    Special Price £31.57 £42.35
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    SKU:5011633

    Brand: Votisy Limited

    Sleeve Length: Short Sleeves

    Type: Bomber

    Collar: Stand Collar

    Fabric: Silk

    Gender: Men

    Cash on Delivery: Yes

    Free Delivery: Yes

    8 Days Replacement: Yes

    6 Months Warranty: Yes

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    Shirt Men's Clothing
    Rating:
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    5  Reviews
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    Special Price £53.13 £68.53
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    SKU:631046

    Brand: Votisy Limited

    Sleeve Length: Short Sleeves

    Type: Bomber

    Collar: Stand Collar

    Fabric: Silk

    Gender: Men

    Cash on Delivery: Yes

    Free Delivery: Yes

    8 Days Replacement: Yes

    6 Months Warranty: Yes

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    Shirt for Women
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    Shirt for Women Women's Clothing
    Rating:
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    2  Reviews
    In stock
    Special Price £31.57 £37.73
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    SKU:730053

    Brand: Votisy Limited

    Sleeve Length: Long Sleeves

    Type: Bomber

    Collar: Stand Collar

    Fabric: Silk

    Gender: Women

    Cash on Delivery: Yes

    Free Delivery: Yes

    8 Days Replacement: Yes

    6 Months Warranty: Yes

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    Winter Jacket
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    Winter Jacket Men's Clothing
    In stock
    Special Price £68.53 £76.23
    SKU:30890

    Brand: Votisy Limited

    Size: XXL

    Color: Blue

    Sleeve Length: Long Sleeves

    Type: Bomber

    Collar: Stand Collar

    Fabric: Cotton

    Gender: Men

    Cash on Delivery: Yes

    Free Delivery: Yes

    8 Days Replacement: Yes

    6 Months Warranty: Yes

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    Sport Jackets
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    Sport Jackets Men's Clothing
    Rating:
    80%
    1  Review
    In stock
    £462.00
    SKU:34634455

    Brand: Votisy Limited

    Size: M

    Color: Grey

    Sleeve Length: Long Sleeves

    Type: Bomber

    Collar: Stand Collar

    Fabric: Cotton

    Gender: Men

    Cash on Delivery: Yes

    Free Delivery: Yes

    8 Days Replacement: Yes

    6 Months Warranty: Yes

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    Formal Jackets
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    Formal Jackets Men's Clothing
    Rating:
    80%
    1  Review
    In stock
    £615.23
    SKU:57543445

    Brand: Votisy Limited

    Size: XL

    Color: Grey

    Sleeve Length: Long Sleeves

    Type: Bomber

    Collar: Stand Collar

    Fabric: Cotton

    Gender: Men

    Cash on Delivery: Yes

    Free Delivery: Yes

    8 Days Replacement: Yes

    6 Months Warranty: Yes

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    Sowap Shirt Men's Clothing
    Rating:
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    1  Review
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    £769.23
    SKU:5785767

    Brand: Votisy Limited

    Size: L

    Color: Blue

    Sleeve Length: Long Sleeves

    Type: Bomber

    Collar: Stand Collar

    Fabric: Silk

    Gender: Men

    Cash on Delivery: Yes

    Free Delivery: Yes

    8 Days Replacement: Yes

    6 Months Warranty: Yes

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    Puffer Jacket
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    Puffer Jacket Men's Clothing
    Rating:
    80%
    2  Reviews
    In stock
    £615.23
    SKU:78565656

    Brand: Votisy Limited

    Size: S

    Color: Blue

    Sleeve Length: Long Sleeves

    Type: Bomber

    Collar: Stand Collar

    Fabric: Silk

    Gender: Men

    Cash on Delivery: Yes

    Free Delivery: Yes

    8 Days Replacement: Yes

    6 Months Warranty: Yes

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    Hoodies Men's Clothing
    Rating:
    80%
    1  Review
    In stock
    £41.58
    SKU:454578

    Brand: Votisy Limited

    Size: XL

    Color: White

    Sleeve Length: Long Sleeves

    Type: Bomber

    Collar: Stand Collar

    Fabric: Cotton

    Gender: Men

    Cash on Delivery: Yes

    Free Delivery: Yes

    8 Days Replacement: Yes

    6 Months Warranty: Yes

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Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.

A client that’s unhappy for a reason is a problem, a client that’s unhappy though he or her can’t quite put a finger on it is worse. Chances are there wasn’t collaboration, communication, and checkpoints, there wasn’t a process agreed upon or specified with the granularity required. It’s content strategy gone awry right from the start. If that’s what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.

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